Times of India Ad Booking Pune — Display & Classified Ads
The Times of India is India's largest English-language daily and Pune's most widely read English newspaper with a circulation of 2.8 lakh copies and a readership exceeding 8.5 lakh in the Pune Metropolitan Region. Shubindia Ad Works is an authorized Times of India advertising agency in Pune, offering classified text, classified display, and full display ad booking services at the lowest agency rates. We handle everything — from ad design to publication.
Times of India Pune — Key Facts
- Full Name: The Times of India — Pune Edition
- Language: English
- Circulation: 2,80,000+ copies (Pune city + suburban)
- Readership: 8,50,000+ (IRS 2025)
- Publisher: Bennett, Coleman & Co. Ltd. (Times Group)
- Coverage: Pune City, PCMC, Hinjewadi, Hadapsar, Kharadi, Wakad, Baner, Magarpatta, Viman Nagar, Camp, Deccan
- Readership Profile: Professionals, IT workers, business owners, students, HNI families. 68% in 25-55 age group. 72% in SEC A/B.
- Supplements: Times Property (Saturday), Times Ascent (Wednesday), Times Life (Sunday), Education Times, Pune Times
Times of India Pune — Complete Rate Card 2026
| Ad Type | Rate | Details |
|---|---|---|
| Classified Text | ₹325/5 lines | Additional lines ₹65/line. Min 5 lines. Economy option. |
| Classified Display (B/W) | ₹1,940/sq cm | Min 4x5 cm (20 sq cm). Min cost ₹38,800. |
| Classified Display (Colour) | ₹2,425/sq cm | Min 4x5 cm. Best for recruitment, education ads. |
| Display — Inner Pages | ₹1,940/sq cm | Custom sizes. Quarter page: ₹3,88,000. |
| Display — Page 3 | ₹2,805/sq cm | High-visibility news page placement. |
| Display — Back Page | ₹2,425/sq cm | Second-highest visibility after front page. |
| Display — Front Page | ₹3,255/sq cm | Premium. Min 4x5 cm. Full page: ₹41.6 lakh. |
| Jacket Front | ₹16,40,000/insert | Full front-page wrap. Maximum impact. |
| Pointer Ad | ₹58,590/insert | Small front-page reference ad. |
| Advertorial | ₹1,940/sq cm | Editorial-style content. Looks like news article. |
| Times Property Supplement | ₹1,600/sq cm | Saturday real estate supplement. |
| Times Ascent Supplement | ₹1,200/sq cm | Wednesday jobs/careers supplement. |
Frequently Asked Questions
How to book an ad in Times of India Pune?
Book through Shubindia Ad Works (authorized TOI agency): Call +91 9850219850 or WhatsApp +91 9850219850. Share your ad content, select format (classified/display), choose date, and approve the design proof. We handle booking with Times Group directly. Classified text ads can be booked same-day; display ads need 3-5 days.
What are Times of India Pune classified ad rates?
TOI Pune classified text ads: ₹325 for 5 lines, ₹65 per additional line. Classified display (B/W): ₹1,940/sq cm (min 20 sq cm = ₹38,800). Classified display (colour): ₹2,425/sq cm. Matrimonial ads: ₹3,000-8,600. Obituary: ₹2,500+. Through Shubindia's agency rates, you get 10-15% discount on published tariffs.
What is the Times of India Pune circulation and readership?
Times of India Pune has a circulation of 2.8 lakh+ copies daily covering Pune city, PCMC, and suburban areas. Total readership is 8.5 lakh+ (IRS 2025). The Pune edition is the 4th largest TOI edition in India. Readership profile: 68% in 25-55 age group, 72% in SEC A/B, making it ideal for premium brand advertising.
Which Times of India supplement should I advertise in?
Times Property (Saturday): Best for real estate — ₹1,600/sq cm. Times Ascent (Wednesday): Jobs and careers — ₹1,200/sq cm. Pune Times: Entertainment and lifestyle. Times Life (Sunday): Weekend lifestyle. Education Times: College admissions and coaching. Choose based on your target audience and industry.
Can I book a front-page ad in Times of India Pune?
Yes, front-page ads in TOI Pune are available at ₹3,255/sq cm (min 4x5 cm). Full front-page cost: approximately ₹41.6 lakh. Jacket front: ₹16.4 lakh. These premium placements need 1-2 weeks advance booking. Pointer ads (small front-page reference) cost ₹58,590 — a cost-effective alternative for front-page visibility.
Is Shubindia an authorized Times of India ad agency?
Yes, Shubindia Ad Works is an authorized advertising agency for Times of India in Pune. We have direct booking access to all TOI editions, supplements, and ad formats. Our agency rates are 10-15% lower than standard tariffs, and we provide free ad design, placement consultation, and publication proof.
Disclaimer: Rates displayed on this page are indicative and sourced from competitor platforms (The Media Ant, Bhavesads) and official rate cards for reference purposes. Actual rates may vary based on booking volume, timing, season, and negotiation. Please contact our Newspaper Advertising Desk for the exact updated rates. Call +919850219850 or WhatsApp our Newspaper Desk.
Book Your Times of India Pune Ad Today
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